Fermator has successfully completed the second edition of its national Fermator Roadshow, an initiative that took the team to eight cities across Spain over six months with the goal of connecting with clients, understanding their needs firsthand, and sharing the latest elevator modernization solutions.

Between January and May 2025, the company visited Valencia, Barcelona, Madrid, Zaragoza, Málaga, Sevilla, Gijón, and Valladolid, meeting with industry professionals and creating spaces for discussions around the current challenges in the vertical transportation sector. More than 500 clients attended the various stops, confirming the market’s interest in Fermator’s modernization proposals.

At each stop, Fermator showcased its range of modernization solutions, highlighting models such as Premium and Premium PM, Mode MC Elite and Elite PM, 50/11 PM Slim, and Prime. The company also shared its latest technological advancements and commercial tools designed to streamline quotation, installation, and delivery processes—key factors in enhancing operator competitiveness.

This second Roadshow reinforces Fermator’s commitment to proximity, efficiency, and continuous improvement. The tour not only served as a platform to present products but also as a strategic opportunity to strengthen relationships, deepen market understanding, and reaffirm its commitment to safe, efficient, and cutting-edge vertical mobility.